Eat Your Kimchi ripped Hyuna's video, Troublemaker Troublemaker, to pieces, for Hyuna's one-dimensional sexiness.
Tumblrite Briana, at Noonaneomuhomo, took issue with Simon and Martina's review.
Simon and Martina responded with an explanation of what they were trying to say about Hyuna.
I'm No Picasso added a response to it, with an interesting post about the way women in Kpop videos these days are taking on the Male Gaze directly - with Hyuna as a prime example of that - rather than pretending it isn't there.
It's been an interesting conversation, but I'd like to tie it in with one other thing:
James on The Grand Narrative has been writing about "Ajosshi Fandom" or "Uncle Fans." Read up here.
Basically, here's the rundown:
K-pop girl bands started targeting males in their 30s and 40s. All well and good... those guys have money to burn! The problem is, especially when the performers in these girl groups are underage, it gets kind of uncomfortable for older men to be leering at videos of underage girls in short skirts shaking their asses, now, doesn't it?
To get around this, the discourse of the "ajosshi fan" was invented. Ajosshi fans, or uncle fans, claim their feeling toward the girls' is like a friendly uncle’s feelings toward his niece - a little paternal, a little protective, but most of all, innocent and de-sexualized. This is a convenient justification, because by claiming to be an “uncle fan” a guy can pretend he hasn’t noticed that these band members are chosen and the videos are designed for sex appeal. By throwing up his hands and shouting "Uncle" he gets to ogle underage girls, but the "Uncle fan" explanation lets him off the hook without feeling like a creep. Kind of like the creepy uncle who tries to look down his niece's shirt while going on about how she's growing up. I'm sure my female readers could comment on how NOT benign such affection is... even though sometimes it probably is meant in all innocence.
To be fair: not every “uncle fan” is a creep, but if we acknowledge that sexual interest IS part of the K-pop girl group package, we can start discussing things like guidelines for the appropriate use of underage girls in k-pop groups. And we can recognize that the "uncle fan" explanation may be true for some men who claim to have "paternal feelings"... but the number of men who truly have only "uncle-ish" feelings is probably fewer than the number of men who claim that's why they're avid followers of K-pop girl groups.
And let's just call bullshit on that anyway... because if I saw any of my nieces dressed in the kinds of uniforms k-pop girls wear, dancing that way, and saw thousands of men my age staring at the videos, I wouldn't be proud and paternal. I wouldn't want to give her a squeeze around the shoulders, a chuck on the chin, and say "nice job, niece." I'd be shocked and upset and want to stand in front of the TV to block it, not to watch it again, if it were my niece. If we could ask every "Uncle fan" who watches these videos, "How'd you feel if it was your daughter up there, dressed like that," I think we'd find the "Uncle fan" fiction doesn't hold water. (Hell, I bet we could just ask them how many of the words to the songs they know to find out which ones don't give a damn about the girls, and just like looking.)
If we aren’t honest enough to admit that K-pop is selling sex, then I think it’s dishonest to act like there’s nothing sexual about dressing a young girl up in the uniforms they wear in K-pop videos.
Skirts that show panties - this costume led to... either the costume or the song, or the video being banned. Can't be bothered to check. Girls' day: "Twinkle Twinkle" and buddy, if you're watching this video for the music... you're lying. (discussed here and here)
But whether Hyuna is successful at projecting the kind of sexuality she wants to project or not (which is the point of Eat Your Kimchi's beef), here's what videos like hers do:
When the girls are, as INP says, looking directly at the camera, acting like adults instead of little girls, they're confronting the male gaze that ogles them in their videos. If the girls are using aegyo, I'm an uncle watching a video that's telling a cute story about girls acting like children and being cute... that happens to be sexy (oh, but that's not why I'm watching it: I'm watching it because I like those cute childish faces and that funny fairy tale storyline that involves licking oversized prop lollipops bwahaha).
Videos like this give me that "out"
But with Hyuna, I'm watching a sexy video that's a sexy video because it's a sexy video that happens to be a sexy video, and there's no pretending about it. I'm not attracted to the childish costumes, and I can't pretend that's why I watch, because there AREN'T childish costumes and baby-faces. They pull the rug on the "Uncle fans" and say, "You're going to watch the video because it's sexy, and we're not giving you any short-cut or justification. Because we're f$&#ing sexy, and that's that."
Brown Eyed Girls is making videos like this. (mentioned by Eat Your Kimchi in their Troublemaker review)
You can't pretend that's anything other than a sexy video.
So now, let's actually talk about sexiness in Kpop videos, instead of inventing fictions, justifications, and fishy discourses that excuse ourselves from having to admit what the video, and these kpop bands' sculpted images, are really about.
Talking about it is good.
Tumblrite Briana, at Noonaneomuhomo, took issue with Simon and Martina's review.
Simon and Martina responded with an explanation of what they were trying to say about Hyuna.
I'm No Picasso added a response to it, with an interesting post about the way women in Kpop videos these days are taking on the Male Gaze directly - with Hyuna as a prime example of that - rather than pretending it isn't there.
It's been an interesting conversation, but I'd like to tie it in with one other thing:
James on The Grand Narrative has been writing about "Ajosshi Fandom" or "Uncle Fans." Read up here.
Basically, here's the rundown:
K-pop girl bands started targeting males in their 30s and 40s. All well and good... those guys have money to burn! The problem is, especially when the performers in these girl groups are underage, it gets kind of uncomfortable for older men to be leering at videos of underage girls in short skirts shaking their asses, now, doesn't it?
To get around this, the discourse of the "ajosshi fan" was invented. Ajosshi fans, or uncle fans, claim their feeling toward the girls' is like a friendly uncle’s feelings toward his niece - a little paternal, a little protective, but most of all, innocent and de-sexualized. This is a convenient justification, because by claiming to be an “uncle fan” a guy can pretend he hasn’t noticed that these band members are chosen and the videos are designed for sex appeal. By throwing up his hands and shouting "Uncle" he gets to ogle underage girls, but the "Uncle fan" explanation lets him off the hook without feeling like a creep. Kind of like the creepy uncle who tries to look down his niece's shirt while going on about how she's growing up. I'm sure my female readers could comment on how NOT benign such affection is... even though sometimes it probably is meant in all innocence.
To be fair: not every “uncle fan” is a creep, but if we acknowledge that sexual interest IS part of the K-pop girl group package, we can start discussing things like guidelines for the appropriate use of underage girls in k-pop groups. And we can recognize that the "uncle fan" explanation may be true for some men who claim to have "paternal feelings"... but the number of men who truly have only "uncle-ish" feelings is probably fewer than the number of men who claim that's why they're avid followers of K-pop girl groups.
And let's just call bullshit on that anyway... because if I saw any of my nieces dressed in the kinds of uniforms k-pop girls wear, dancing that way, and saw thousands of men my age staring at the videos, I wouldn't be proud and paternal. I wouldn't want to give her a squeeze around the shoulders, a chuck on the chin, and say "nice job, niece." I'd be shocked and upset and want to stand in front of the TV to block it, not to watch it again, if it were my niece. If we could ask every "Uncle fan" who watches these videos, "How'd you feel if it was your daughter up there, dressed like that," I think we'd find the "Uncle fan" fiction doesn't hold water. (Hell, I bet we could just ask them how many of the words to the songs they know to find out which ones don't give a damn about the girls, and just like looking.)
If we aren’t honest enough to admit that K-pop is selling sex, then I think it’s dishonest to act like there’s nothing sexual about dressing a young girl up in the uniforms they wear in K-pop videos.
Skirts that show panties - this costume led to... either the costume or the song, or the video being banned. Can't be bothered to check. Girls' day: "Twinkle Twinkle" and buddy, if you're watching this video for the music... you're lying. (discussed here and here)
But whether Hyuna is successful at projecting the kind of sexuality she wants to project or not (which is the point of Eat Your Kimchi's beef), here's what videos like hers do:
When the girls are, as INP says, looking directly at the camera, acting like adults instead of little girls, they're confronting the male gaze that ogles them in their videos. If the girls are using aegyo, I'm an uncle watching a video that's telling a cute story about girls acting like children and being cute... that happens to be sexy (oh, but that's not why I'm watching it: I'm watching it because I like those cute childish faces and that funny fairy tale storyline that involves licking oversized prop lollipops bwahaha).
Videos like this give me that "out"
But with Hyuna, I'm watching a sexy video that's a sexy video because it's a sexy video that happens to be a sexy video, and there's no pretending about it. I'm not attracted to the childish costumes, and I can't pretend that's why I watch, because there AREN'T childish costumes and baby-faces. They pull the rug on the "Uncle fans" and say, "You're going to watch the video because it's sexy, and we're not giving you any short-cut or justification. Because we're f$&#ing sexy, and that's that."
Brown Eyed Girls is making videos like this. (mentioned by Eat Your Kimchi in their Troublemaker review)
You can't pretend that's anything other than a sexy video.
So now, let's actually talk about sexiness in Kpop videos, instead of inventing fictions, justifications, and fishy discourses that excuse ourselves from having to admit what the video, and these kpop bands' sculpted images, are really about.
Talking about it is good.